How Freightliner Pays Special Attention to All Drivers As They Design a Truck

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Truck Design and its Role in Driver Experience

Historically, trucking has been a male-dominated industry. However, diversity in the field introduces different backgrounds and viewpoints that help to drive the business forward. There are many different roles for women within the industry, from driving, to dispatching, to accounting and marketing.

“The trucking industry moves goods. Trucks build buildings. Trucks are the basis for our economy. People don’t realize the influence trucking has in the world around us. Once you think about it, it becomes a very obvious place for a career,” said Mary Aufdemberg, director of product marketing, Freightliner Trucks.

Despite these great opportunities, the trucking industry is experiencing shortages, especially in drivers. For this reason, Freightliner Trucks is working to make the industry more inviting. This starts with building trucks that meet the needs and wants of drivers, which are the same for both women and men. In short, they want a truck that will keep them safe and comfortable, earn them money, and help them stay in touch with business contacts, family and friends.

Here are some of the features that Freightliner Trucks has developed to improve the driver experience:

These features available in Freightliner Trucks are especially useful for husband and wife team drivers, such as Mike and Jeannie Lennox, who drive a Freightliner Cascadia® Evolution for Godspeed Expediters.

“If it wasn’t for Freightliner, I’d have a hard time being in this industry,” said Jeannie. “Because I’m 4’10”, I have to put the seat to the floor so I can reach the pedals. But I can still drive it with ease because the dash is low. Freightliner trucks are a perfect fit.”